Summary
Choosing a financial adviser isn’t just about credentials or investment returns. It’s about finding someone you can trust with your story, your goals, and your future. At Yew Tree, we believe that the right adviser does more than manage numbers—they walk alongside you with integrity, clarity, and care.
Here are some qualities to look for when deciding who to work with:
1. A Listener, Not Just a Talker
A good adviser should start by understanding your hopes, fears, and values before suggesting solutions. If you leave a meeting feeling like you weren’t heard, that’s a red flag.
2. Transparent and Clear
You should never feel in the dark about fees, risks, or how recommendations align with your needs. Transparency builds trust; jargon builds walls.
3. Values-Aligned
The best advisers respect your priorities—whether that’s caring for family, supporting your community, or leaving a legacy. Planning should reflect what matters most to you, not just what grows the balance sheet.
4. Credentialed and Ethical
Look for professional qualifications, but also ask about how they stay current and how they handle conflicts of interest. A title alone isn’t enough—it’s their character and ethical compass that make the difference.
5. Collaborative, Not Transactional
True planning isn’t about a one-time product sale. It’s an ongoing relationship where your adviser checks in, adjusts to life’s changes, and helps you adapt when the unexpected happens.
6. Courage to Say “No”
Sometimes the best thing an adviser can do is tell you when a strategy or product isn’t in your best interest—even if it costs them a sale. That takes courage, and it shows they’re putting you first.
🌱 At its best, financial advice is about stewardship—helping you take care of yourself, your loved ones, and your legacy with wisdom and compassion. When you choose an adviser, you’re not just choosing expertise; you’re choosing a partner in one of life’s most important journeys.



